Sales & marketing specialists in FMCG and Therapeutic Goods.
our secret sauce.
Small agency focus, big industry impact.
At Ready2Retail, we’re partnered with top industry specialists, giving you direct and efficient access to experts. This makes us uniquely positioned to offer a flexible, full-service approach that’s custom-tailored to meet your brand’s individual needs.
We can help with:​
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Category analysis
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Retail strategy & channel planning
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Brand strategy
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Range reviews
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Commercial modelling & forecasting
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Account management​
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Brand management
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Marketing campaigns
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Brand plans
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Agency management
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Trade marketing
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Innovation & NPD
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Warehousing & distribution
Stephanie Rep
Founder & Marketing Director
"I’m passionate about working with inspiring brands and bold change-makers—helping them connect the dots to create meaning, momentum and real impact."
behind the scenes.
Steph is a senior marketing specialist with extensive experience managing brands at global, regional, and local levels across Australia & New Zealand, China, and Europe. She has worked across a broad spectrum of FMCG and therapeutic goods categories, including Personal Care, Household Cleaning, Snacking, Breakfast, Sports & Diet, Ready Meals, Health & Wellbeing, and Vitamins, Minerals & Supplements.
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Over her career, Steph has built brands from scratch, revitalised those that had lost their way, and reignited growth in declining markets—often achieving double-digit results. She has deep expertise in navigating complex retail environments, successfully activating campaigns within major channels including Grocery, Pharmacy, Department Stores, Health Food Stores, and Ecommerce. Whether launching new products, securing shelf space, or rescuing SKUs from deletion, Steph brings a mix of strategic insight and hands-on grit.
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As a founder herself, Steph knows what it takes to bring a vision to life. She launched Australia’s first online aromatherapy retailer, giving her unique insight into ecommerce and the real-world challenges of building a brand from the ground up. It’s this combination of corporate experience and entrepreneurial spirit that drives her passion for helping others turn ambition into action.
Matt Peterson
Sales Director
"I’m driven by helping brands realise their full potential by unlocking growth, building retailer confidence, and getting in front of more shoppers every day.”
Matt is a Kiwi go-getter with a sharp commercial instinct and a passion for helping brands win—both on shelf and in the hearts of shoppers. With a category-led approach to sales planning, he’s all about creating meaningful, measurable outcomes and building trusted, collaborative partnerships with retailers.
Matt’s strength lies not just in strategy, but in relationships. Over the years, he’s built deep connections with key buyers and decision-makers across the Australian Grocery, Pharmacy, and Health Food channels—giving the brands he represents a powerful edge when it comes to securing ranging, driving sustainable growth, and standing out in a crowded market. Whether it’s opening doors, shaping strategy, or driving momentum, Matt brings energy, clarity, and commitment to every brand he works with.
get in touch.
If you've got a big idea and need sales and marketing support to bring it to life we can help!
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Send us an email through our contact form to book in a free consultation today!
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Melbourne, Australia
+61 400 025 869
